A bold visual story capturing the creation of the world’s first lobster smash burger, built for craving, pace, and hype. From film to print and sound design, the campaign transforms a culinary collaboration into a punchy, street-ready experience.
(DOOH / Social / Print / In-store / Online)
(DOOH campaign)
For Le Smash, we crafted a compelling visual journey showcasing the making of the world’s first lobster smash burger designed for craving, pace and hype from the first sizzle to the final bite.
We developed all creative assets, including the DOOH and print campaign as well as social ads. The result: a premium, punchy film and asset suite that turns a culinary collaboration into a scroll-stopping, street-ready campaign. Besides all the creative assets we created the full sound design and jingles with an authentic Le smash sound bite.
West Creative Company is a professional production agency in Amsterdam that helps brands tell stronger stories. With an experienced team and an efficient, creative approach, they deliver high-quality productions for commercials, online content, and campaigns.
Thanks to their clear communication, eye for quality, and reliable execution, West Creative Company stands out as a unique production agency that elevates projects from start to finish.
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